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Case Study

ELO-P Staffing Proposal

End-to-end proposal leadership for a competitive, high-value staffing opportunity.

I led this staffing proposal from opportunity review through final submission, owning strategy, writing, stakeholder coordination, compliance management, document design, quality control, and submission preparation.

 

The opportunity carried an estimated annual contract value of approximately $5 million.

The Challenge

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We were competing against an incumbent vendor with a longstanding district relationship. The proposal needed to demonstrate that Strategic Kids could recruit, train, deploy, and support approximately 75 instructional aides across 68 elementary schools, while giving the district a credible reason to consider changing providers.

My Approach

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I structured the response around the district’s operational priorities, connecting recruitment, training, retention, substitute coverage, supervision, compliance, scheduling, and reporting into a unified service model.

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To differentiate Strategic Kids from the incumbent, I built the response around measurable evidence rather than general claims, including a 95% average fill rate, 35,326 completed shifts, 180,000 service hours, and a 4.75 out of 5 partner recommendation rating.

The Outcome

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The district ultimately retained its incumbent vendor, awarding to a single provider per office under a no-pool structure. Even so, the proposal placed third among 24 competing firms in the district's evaluation, outscoring most established staffing providers in the field. The proof points, service model, and response structure developed for this proposal became a template that I refined and intend to use in future submissions.

My Role

  • Proposal strategy

  • RFP analysis

  • Writing and editing

  • Compliance management

  • Stakeholder coordination

  • Document design

  • Quality assurance

  • Submission management

Confidentiality

District, personnel, pricing, contact, and other identifying information has been removed or redacted.

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